GLOBAL GROWTH DECODED

Scale Your Business Across Borders

Join Our 4-Part Workshop Series For Businesses Ready to Scale Globally

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Global Growth Decoded

Dates: Live Sessions on 
Thursday 7th November 8.30am - 10.30am AEDT | Wednesday 6th November: 4.30pm - 6.30pm EST
Friday 8th November 8.30 - 10.30am AEDT | Thursday 7th November: 4.30pm - 6.30pm EST

Lifetime Access to Replays Upon Registration

Before This Event

  • Unsure if your business is ready for global expansion
  • Chasing connections that go nowhere
  • Feeling overwhelmed by the complexity involved
  • Unsure of the cultural nuances
  • Struggling to adapt your brand to resonate

After This Event

  • Clarity on your readiness to launch globally
  • Access to a trusted network that will return your emails
  • A proven system to guide your launch
  • Insights on navigating cultural differences
  • Tips on adapting your brand messaging and positioning

What You’ll Learn

How to create a winning international expansion plan and what you need to know before you begin.
How to assess your readiness for international growth.
The Global Growth Decoded framework that has helped businesses scale into 5 key international markets.
How to navigate the complexities of global growth without the usual headaches.
Understand The Business Growth Lifecycle and what it means for you as a leader.
Trena Blair’s battle-tested pillars of international business success.

Designed for business leaders who are serious about expanding their companies internationally and who are ready to create a clear, actionable plan to make it happen.

The Global Growth Decoded Framework

Who Should Join

This workshop is tailored to ambitious entrepreneurs, C-Suite executives, and business leaders who are ready to take their companies global without the headaches and the hassle and who are ready to learn the proven frameworks that will increase their chances of success.

“Trena’s calm, deeply considered and constantly timely advice has contributed significantly to the success of our business as we take the leap across the Pacific Ocean and enter the US market. She has an extraordinary capacity to know what the business will require, not one, but often two and three steps ahead - and, perhaps even more importantly, the insight to know which questions we should ask ourselves next.”

About Trena Blair

“Australia’s Scaleup Specialist into the USA” - Forbes Magazine

Meet Trena Blair, GAICD, Non-Executive Director, Author and the Founder and CEO of FD Global Connections.

Trena Blair is Founder and CEO of FD Global Connections and a highly accomplished global businesswoman and professional presenter who effortlessly traverses transcontinental corporate and entrepreneurial communities. A global citizen, Ms. Blair has lived and worked in Australia and the United States of America. As a qualified Company Director, she combines her CEO responsibilities with a Board portfolio, bringing a keen eye for risk mitigation & good corporate governance to everything she does. 

Author of Decoding Global Growth: How Successful Companies Scale Internationally, Trena is a regular guest across various media channels in Australia and the USA. Trena has been profiled in Forbes magazine, The Australian Newspaper and Sky Business. 
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“Trena generously shares the insights and skills we need to scale up our circular economy start-up. We feel inspired to learn from Trena's approach to partnerships - it's strategic, but also about building genuine human connections and collaborative partnerships.”

Here’s What We’ll Cover

Session 1: Navigating Global Business Growth

Understand the critical factors that can make or break your international expansion. We’ll cover the cultural and logistical challenges you need to avoid and provide strategies essential for success. During this workshop, you’ll also complete a 5-minute “mini” Global Scalability Audit and immediately receive a report highlighting your business’s strengths and areas for improvement before you expand.

Session 2: The Three Pillars of Global Expansion

Learn the three essential pillars - brand, sales, and customers - needed for successful international growth. We’ll guide you through building a draft go-to-market strategy using our custom generative AI chatbot; available exclusively to members of our platform.

Session 3: A Framework for Success in 5 Markets

Get a proven framework for establishing your presence in key markets as well as practical steps you can start using right away.

Session 4: Lessons from the Field (Panel Discussion)

Hear real stories from businesses that have expanded globally. We’ll talk about what went right, what went wrong, and what you can learn from their experiences.

Start Your Global Expansion

What You Get

Live Interactive Training

Real-time sessions with industry experts.

Lifetime Access to Recordings

Revisit the material at your own pace.

Proven Frameworks

Practical strategies and tools you can implement immediately.

Global Scalability Audit

Evaluate your readiness for international growth.

Go-To-Market Guidance

You’ll learn how to create an editable, custom-designed go-to-market strategy using AI in just minutes by answering a few questions.

Templates

Downloadable templates used by successful business leaders to support growth strategies.

Plus

VIP Discount Access to future programs.
Complimentary ebook of Trena Blair’s bestselling book, Decoding Global Growth.
Exclusive Access to the Community: Connect with like-minded entrepreneurs on their global expansion journey.
“Trena generously shares the insights and skills we need to scale up our circular economy start-up. We feel inspired to learn from Trena's approach to partnerships - it's strategic, but also about building genuine human connections and collaborative partnerships.”

Are you ready to minimise the hassle, maximise your success, and start building your winning international expansion plan today?

Secure your spot and start turning your international growth plans into reality.
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